Ainsworth continues its march across North America with a new focus on Class II, video lottery and other technologies
Ainsworth Game Technology has spent the past few years blazing a trail across North America. The trailblazing isn’t done.
The Australia-listed gaming supplier founded in 1995 by slot-industry legend Len Ainsworth had been in the U.S. market around eight years when a new era.
Dawneda commitment to expand its North American presence in a big way, illustrated first by the 2014 groundbreaking for a 291,000-square-foot North American headquarters.
Class Act Ainsworth continues By the time that state-of-the-art facility opened two years later, the supplier’s march across America was in full swing.
The company has combined its R&D prowess—which had made it one of the top suppliers in its
Australian home base and elsewhere around the world—with a remarkable North America team that has grown fivefold from the team in place in 2014.
The result has been a litany of success in Class III markets across the U.S., with burgeoning sales and.
Fast-growing game library that includes hits like Pac-Man on the new A640 cabinet,
Class Act Ainsworth continues Added to a wealth of other high-performing games on the A600 cabinet and legacy A560 cabinet series.
It’s one reason Austria’s Novomatic Group last year bought up the 52.2 percent stake in Ainsworth previously held by the founder.
While that was big news for both suppliers, other than some transfers of technology and games,
The two companies remain completely separate entities, each employing its own technology to move forward in North American markets.
But a separate technological prowess is now paying off for
Ainsworth in a completely different category of games—Class II electronic bingo-based slots for Native American markets.
In early 2016, the company closed on the $38 million acquisition of South Carolina-based Class II supplier Nova Technologies.
The purchase gave Ainsworth an instant presence in the Class II market with an installed base of 1,425 units in 11 states,
more than doubling the number of Ainsworth units placed on a recurring-revenue basis in the U.S.
That Class II footprint has since more than re-doubled,
Including last fall’s delivery of 270 games at the Pokagon Band’s new.
Four Winds casino in South Bend, Indiana—the largest single North American installation in Ainsworth’s history.
But the Nova acquisition added much more to Ainsworth than a growing Class II footprint—it added a whole new dimension to
The company’s overall R&D efforts with the addition of the former company’s highly regarded design team, and executives like.
David Waters, the former Nova director of technical compliance who became Ainsworth’s
Director of technical services and hardware with the 2016 acquisition.
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